The teevee show 24 had a little scene a while back where a dead girl’s cell phone rang and the camera showed it was a call from “Mom”. The production crew couldn’t figure out how to display “Mom” without a real phone number below it, so they placed a call from the show’s production manager’s phone, at 310-597-3781, and that went out on the air, just for a split second. But it was long enough for fans with Tivos to snag it and start calling. The number was posted to some fan sites, and they got something like 50,000 calls straight away. The show decided they had a phenomenon on their hands, so they pass the phone around to different cast and crew members to answer fan calls and chat away.
So if you’re a 24 fan and want to talk to an insider, there you go, dial away.